Happily Natural Day is an african centered business expo, cultural arts and craft trade show, and all day holistic health, cultural awareness and social change conference plus conscious hip hop, soul and spoken word showcase featuring fashion and natural hair exhibitions. The mission of Happily Natural Day is to promote holistic health, cultural awareness and social change in the African American community. We promote natural hair, wellness and love of being of African ancestry. Our annual festival takes place every August in Atlanta Georgia and Richmond Virginia. Attendees learn the benefits of natural hair, how to go natural, tips on living holistic lifestyles, urban agriculture and a wide array of other topics relevant to culturally sustainable living.